Glad to say Pakistani movies have improved so much! This movie had a message without having to use a major villain character.
It was funny and addressed a major issue of dowry in Pakistan.
The concept of dowry in Pakistan has been abused at so many levels that it has taken this ugly shape where a daughter needs to be loaded with material things to be accepted by her in laws and husband.
No one wants a good, loving daughter in law or wife they just want all these material things which will determine her value in the family.
There are rare families that dont 'demand' dowry but they are an endangered species.
The purpose of dowry is so the bride can take along essential personal items in her life that will make her comfortable in her new home. These items are not for the in laws or the husband- these items are for her to have available so she can feel at home as soon as possible.
The movie was very entertaining and the TV game show host character Aashiq was especially funny.